Want to keep your hair color vibrant and radiant?
With Hairstory Color Boosts, you can give your color a boost while you cleanse your hair with New Wash Original or New Wash Rich.
This combination prevents color fading, protects against UV rays, and ensures that your hair stays healthy and shiny between visits to the hairdresser.
With Hairstory Color Boosts, you can give your color a boost while you cleanse your hair with New Wash Original or New Wash Rich.
This combination prevents color fading, protects against UV rays, and ensures that your hair stays healthy and shiny between visits to the hairdresser.
Why choose New Wash?
New Wash is a unique cleanser without aggressive detergents.
It removes dirt and excess oil without damaging your hair's natural protective layer.
It gently cleanses your hair while maintaining the intensity and shine of colored and/or gray hair.
This means less color fading and a longer lifespan of your hair color!
Colored hair
Soap-based dyes and shampoos can weaken your hair and make it more susceptible to damage.
New Wash gently cleanses and conditions with natural ingredients, prevents color fading and improves hair health.
For extra protection and shine, add one of the Color Boosts.
Grey hair
Grey, white and silver hair has a drier, coarser texture and can easily become discolored by styling products, pollution or UV radiation.
Use the nourishing New Wash to keep your greys looking shiny and feeling soft, and mix in Purple Color Boost to keep your hair bright and brassy-free.
Blue Boost: specially formulated for brown hair
Ideal for brown and dark blonde hair.
Neutralizes warm orange tones and keeps your color vibrant.
Contains sunflower seed extract, which protects your hair color from damage four times better than vitamin E.
SHOP HERE
Red Boost: specially formulated for red hair
Perfect for all red hair tones, from vibrant red to chestnut brown.
Refreshes and enhances your color with natural ingredients and protects against discoloration from UV rays and frequent washing with black spruce extract.
SHOP HERE
Purple Boost: specially formulated for blonde, grey and silver hair
Neutralizes unwanted brassiness and yellowing, while antioxidant-rich botanical extracts protect and brighten your hair.
SHOP HERE
How to use Color Boosts?
Mix the entire contents of the tube of desired Color Boost thoroughly with the contents of a package of New Wash (Original or Rich) and apply to wet hair. Let it work for a while and then rinse thoroughly.
Use regularly for the best results.
Want to experience Color Boosts yourself? Then visit our webshop or come to MHOOM in Amsterdam for personal advice.
New Wash is a unique cleanser without aggressive detergents.
It removes dirt and excess oil without damaging your hair's natural protective layer.
It gently cleanses your hair while maintaining the intensity and shine of colored and/or gray hair.
This means less color fading and a longer lifespan of your hair color!
Colored hair
Soap-based dyes and shampoos can weaken your hair and make it more susceptible to damage.
New Wash gently cleanses and conditions with natural ingredients, prevents color fading and improves hair health.
For extra protection and shine, add one of the Color Boosts.
Grey hair
Grey, white and silver hair has a drier, coarser texture and can easily become discolored by styling products, pollution or UV radiation.
Use the nourishing New Wash to keep your greys looking shiny and feeling soft, and mix in Purple Color Boost to keep your hair bright and brassy-free.
Blue Boost: specially formulated for brown hair
Ideal for brown and dark blonde hair.
Neutralizes warm orange tones and keeps your color vibrant.
Contains sunflower seed extract, which protects your hair color from damage four times better than vitamin E.
SHOP HERE
Red Boost: specially formulated for red hair
Perfect for all red hair tones, from vibrant red to chestnut brown.
Refreshes and enhances your color with natural ingredients and protects against discoloration from UV rays and frequent washing with black spruce extract.
SHOP HERE
Purple Boost: specially formulated for blonde, grey and silver hair
Neutralizes unwanted brassiness and yellowing, while antioxidant-rich botanical extracts protect and brighten your hair.
SHOP HERE
How to use Color Boosts?
Mix the entire contents of the tube of desired Color Boost thoroughly with the contents of a package of New Wash (Original or Rich) and apply to wet hair. Let it work for a while and then rinse thoroughly.
Use regularly for the best results.
Want to experience Color Boosts yourself? Then visit our webshop or come to MHOOM in Amsterdam for personal advice.
